A customer-centric approach can lead to a virtuous circle of increased engagement and satisfaction, along with sustainable long-term growth.
A customer-centric approach can lead to a virtuous circle of increased engagement and satisfaction, along with sustainable long-term growth. Consumers across the globe are facing an economic squeeze. Businesses need to work smarter to ensure they keep their customers engaged and spending with them. More data is available than ever before to inform such an approach, but some companies are not using this resource effectively. How can business leaders best demonstrate the power of data in developing customer-centric approaches that lead to growth? Date: Thursday November 10th 2022 Time: 9:00am IST | 11:30AM SGT | 2:30pm AEDT Share this event with a peer The event will be recorded and shared with registrants by email afterwards. We want to hear from you! Please submit your questions during registration. Why join? Join us online as data leaders discuss how businesses can put data at the heart of their strategic decision-making to unlock customer-centric growth. In this discussion, we will explore: - What does the roadmap to customer-centricity look like?
- What are the best options available for companies to create value from customer data?
- How can businesses build agile teams that align around the use of data?
- How do successful companies use the data they have effectively?
- How can leaders educate their workforces to be comfortable with using data to its fullest potential?
- Is it possible to bring approaches driven by instinct and data together?
| | | Featured speakers include: | | | | Kshira Saagar Senior director, international data science and analytics DoorDash | | | | | Shivani Saini Global digital and technology head, business units Haleon Consumer Healthcare | | | | | Ajay Advani Vice-president, business and partnerships, Asia-Pacific and Japan Tableau at Salesforce | | | | | Andrew Staples Regional head (APAC), policy & insights Economist Impact | | | | We look forward to you joining us. Yours sincerely, | | Laurel West Managing Director, Economist Events, Asia The Economist Group | | | | | Briefing paper | Asia-Pacific welcomes the Age of Data: a customer-centric approach to data | Sponsored by Tableau | Today, companies are not only able to collect more data than ever before, but also do more with it. | | | | | | |
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