The Profit in 10 Minutes: Standard Burger When Marcus heads to Standard Burger for his next big project, he's surprised to learn that this NYC burger joint isn't as high-end as he'd hoped Not to mention the burgers are subpar and it's clear that there are too many cooks in the kitchen. If Marcus can't get these quarrelling co-founders to raise their standards in producing high-quality food in a pleasant environment, he's going to walk away from this broken burger joint for good.
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