Gearing for Growth: The CMO at a crossroads

The role of the CMO has transformed far beyond traditional marketing and advertising tasks.

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Which economy does the best job in preparing students for the challenges that await them in work and society?

Weekly Digest   Issue #22         Gearing for Growth: The CMO at a crossroads   The role of CMO has transformed far beyond traditional marketing and advertising tasks. We surveyed 300 executives in Asian and Western markets to explore what new challenges and opportunities this greater responsibility presents.   DOWNLOAD REPORT →

Strategy & Leadership Covid-19 in the UK and beyond   The EIU's Chris Clague, managing editor and global editorial lead for trade and globalisation, and Elizabeth Sukkar, managing editor and global editorial lead for healthcare, discuss international responses to the pandemic, potential treatment options and the outlook for a vaccine.   LISTEN NOW → OPINION Remote work is here to stay As ease of remote working has increased, the economic benefit of people and firms being nearby one another has declined. These longer-term trends predate the current crisis, and innovation economist Matt Clancy says remote work is here to stay. READ BLOG → Matt Clancy, Researcher, educator and writer at Iowa State University       FROM THE ECONOMIST       The pandemic could lead statisticians to change how they estimate GDP   Data gaps are rife but statisticians may better understand the economy after covid-19           Masks probably slow the spread of covid-19   But wearing one is mainly an act of altruism             UPCOMING EVENTS       When facing the world’s greatest challenges, stagnation is not an option. By promoting a fact-based approach, we can move away from ideology and embrace the full potential of defying conventional wisdom. Join us for the lively virtual discussion on June 4th 2020 (10am BST - 5pm HKT). Register today!             - - - - - - - - - - - - - - - - - - - - - - -

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